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How Do I Begin?

     A new semester and a new class. This semester I am taking MKT 250 Web Business Creation. In this class, I will be building a business website that will be generating revenue. So, it will be a legit business website. 

    This week we learned about the first step in building a business. Do you start with a product or a business model? From what I have read and learned I do think that picking a product first gives you a really good springboard into the rest of your business model decisions. What I kept noticing in my own search to answer that question is the process of just finding an idea is very involved. I’ve been looking into my own talents, my own interests, time, and capability; it has become a real soul-searching exercise. I don’t doubt that is one of the purposes of this class, to encourage students to dig deeper within themselves to see what gems they find.

    I do feel that I have found a product and business model that would work for a business website – a flower marketplace. A one website hub where the public could search for specific flowers that are grown locally. I intend to work in the flower farming industry and I currently volunteer for the Utah Cut Flower Farm Association where this need was pointed out. How do we connect the public to our growers? I think my idea for a website would potentially fulfill that need. I can see all the different ways of creating revenue from this website and I can see it being a success. I am so excited and in love with this idea. Yet, I am haunted by fear. What if it doesn’t work?

    I’m scared that something I am so thrilled about could be a complete flop. That would be so discouraging and probably a little embarrassing. I have not made a final decision yet. I need to do more research and ask for further opinions. I really want this to work and I’m so scared it won’t. If it doesn’t, I worry I'd fail my class and ruin this idea. I guess that is also another part of this class and a test for me as an entrepreneur – will I go ahead with my idea regardless of the potential failure?

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